Study Guide for Advocacy Types and Definitions: Source used is A New Weave of Power, People and Politics by eds. Lisa VeneKlasen and Valerie Miller etal.<o:p></o:p>

Spring 2012: Cultural Studies: Dr. Glasper<o:p></o:p>

1)      Public Interest Advocacy- this is typically the large scale campaign style advocacy often involving professional lobbyists, media experts, pollsters, and fundraisers. These actors mobilize resources and influence in pursuit of policy reforms on social and political issues with the goal of serving the broad public interest.<o:p></o:p>

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2)      Policy Advocacy-This type focuses on the policy agenda and a specific policy goal. These advocates usually assume that policy change will produce real change on the ground.<o:p></o:p>

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3)      Social Justice Advocacy- A number of organizations worldwide describe their advocacy this way that involves political and policy influence around issues that directly affect people’s lives, especially the lives of the poor and marginalized. These organized actions seek to highlight critical issues that have been ignored and submerged, to influence public attitudes and to enact and implement laws and public policies so that visions of what should be in a just, decent society become a reality.  They stress the need to embrace power relations and people’s participation.<o:p></o:p>

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4)      People-centered Advocacy-These strategies aim to empower poor people to advocate for their rights and interests themselves. This approach challenges the notion that policy is the terrain of experts. People-centered advocacy supports and enables people to better negotiate on their own behalf, for basic needs and basic rights.<o:p></o:p>

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5)      Participatory Advocacy-Participatory advocacy extends the boundaries of public decision-making by engaging civil society groups in policy debates. It is founded on the belief that democratic governance is the task of citizens as well as governments. This type of advocacy aims to expand public space and citizenship.<o:p></o:p>

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6)      Feminist Advocacy-Feminist advocacy refers to strategies, skills, and tools used to influence decisionmaking processes in the public and social arenas in order to eliminate inequalities between women and men. It often challenges other forms of oppression and exclusion. Feminist advocacy seeks to achieve respect for diversity and difference, and to contribute to cultural, social and political change for women’s full and active citizenship.<o:p></o:p>